Save £500 when you sell 100%
Ready for an easier home-selling experience – all while saving £500?
We want to support you in making your home-selling journey as easy and profitable for you as possible. Which is why, up until 30 November 2026, we’re offering you £500 if you sell 100% of your home.
Selling 100% of your home, rather than just your share, is known as simultaneous or back-to-back staircasing. Selling 100% can mean:
- you can choose a local estate agent of your choice
- you can sell your home to a broader range of buyers (as they will not be restricted by the Shared Ownership eligibility criteria)
- you may be able to accept an offer higher than the valuation (if your lease permits it)
- you may be more likely to achieve a quicker sale
How to take the next step
Carefully review the terms and conditions below to make sure you’re eligible for the offer, then head over to our home-selling page to understand how the process works and to let us know you intend to sell.
Terms and conditions
1. Eligibility
a. This offer is available to Shared Owners selling a house, bungalow, or flat, where:
i. the lease allows the purchase of up to 100% of the property
- Sellers of properties where there is restricted staircasing (for example, where staircasing is capped at a maximum of 75%) are not eligible for this offer.
ii. the lease allows simultaneous staircasing and an ongoing sale
b. To qualify, customers must sell 100% of their home (often known as simultaneous or back-to-back staircasing).
c. The offer is not available where there is restricted staircasing (for example, where staircasing is capped at a maximum of 75%)
2. Application deadlines
a. To be eligible for this offer, Bromford must receive a memorandum of sale dated between 7 September 2026 and 30 November 2026, inclusive, with sales completing by 23:59 on 28 February 2027.
i. Where a memorandum of sale is received outside of the noted period and/or where a sale does not complete within the noted period, customers will not qualify for this offer.
3. What the offer includes
a. Customers who meet the eligibility criteria and complete the process within the required timelines will receive an overall discount of £500 - this will be made up of:
i. a refund of Bromford’s £250 upfront resales fee
ii. a discount of £250 on the final monies taken by Bromford
4. Fees and costs
a. Customers are responsible for:
i. their own solicitor’s fees for supporting both the resale and staircasing transactions
ii. the cost of any valuation undertaken (except for any valuation undertaken by Bromford directly)
iii. our £250 upfront resales administration fee
- Where the eligibility criteria for this offer are met, this £250 upfront fee will be refunded as part of the total £500 on offer.
- Where the eligibility criteria are not met, or the resales transaction does not complete within the required timeframe, the £250 upfront fee will not be refunded.
5. Additional conditions
a. This offer applies only to the sale of your current Bromford home.
b. This offer may be withdrawn or amended at any time prior to application, but any applications received before withdrawal or amendment will be honoured under the terms that applied at the time of receipt.